Last updated: 2026-09-28
B&B Game Studio ("we", "our", "us") built the Sweet Jelly Match 3 Puzzle game for iOS and Android as a free, ad-supported game with optional in-app purchases. This policy explains what information we collect, how it is used, and what choices you have. It applies to both the iOS (App Store) and Android (Google Play) versions of the game unless a section says otherwise.
By using the Service you agree to the collection and use of information described in this policy. We do not use or share your information except as described here.
The game stores your game data (progression, in-game currency, preferences) locally on your device. When you are online, the game also backs up your progress to a cloud database hosted for us by Google Firebase, so that it can be restored if you reinstall the game or change device (see Game Account, Cloud Save and Leaderboards below). We do not ask for your name, email address, or phone number.
The game also integrates with third-party services that may collect information used to identify you or your device for the purposes of showing ads, measuring analytics, processing purchases, sending notifications, and providing sign-in, leaderboards, and achievements. Those services are listed below.
On first launch the game creates an anonymous game account using Firebase Authentication. This account is identified only by a random ID; it is not linked to your name or email. It is used to keep your cloud save and leaderboard entries together.
The game offers sign-in with the game service of your platform:
When you sign in, that player ID is linked to your anonymous game account so your progress follows you across reinstalls and devices. We do not receive your Google or Apple account password or email address. Signing in is optional; the game works fully without it.
Your cloud save contains your game progress: levels reached, stars and scores per level, in-game collection progress (stickers, packs and similar items), and your leaderboard nickname, if you set one. It is stored in Google Firebase (Cloud Firestore) and can only be read by your own game account.
Android only: earlier versions of the game stored
progress in the Google Drive App Data folder
(drive.appdata scope) through Google Play Games saved games.
If you sign in with Google, the game reads that saved game once to move
your progress to the new cloud save. It only accesses a private folder on
your Google Drive that is only accessible by this app. We cannot
see your other files, photos, or documents.
The game has public leaderboards (level reached, total stars, best score). Your entry shows your leaderboard nickname and score to all players. If you have not chosen a nickname, a generated name such as “Player1234” is shown. Please do not use your real name or other personal information as your nickname. Offensive nicknames are filtered and may be removed.
The game offers optional in-app purchases of virtual items. Payments are processed by the Apple App Store (iOS) or Google Play (Android) under their own terms and privacy policies. We never receive your card number or other payment details. We receive only transaction information (such as the product purchased and a receipt) so that we can deliver the item to you.
The game can send push notifications (for example, reminders and event announcements) using Firebase Cloud Messaging, which on iOS is delivered through the Apple Push Notification service. The game asks for your permission before sending notifications. You can turn them off at any time in your device's notification settings.
The game uses the following third-party services:
Ads in the game are served via Google AdMob with mediation. Mediation allows additional ad networks to bid on each ad request so the best-performing ad is shown. Each mediation partner may collect device identifiers (the Android Advertising ID or, on iOS, the Identifier for Advertisers (IDFA) if you allow tracking), IP address, and limited device characteristics to deliver and measure ads. The currently integrated mediation partners are:
In the European Economic Area, the United Kingdom, and Switzerland we display a consent dialog on first launch using Google's User Messaging Platform (UMP). Your consent choices are transmitted to mediation partners via the IAB Transparency and Consent Framework (TCF v2.2) signal. You can change your choice at any time from the game's settings.
On iOS 14.5 and later, the game uses Apple's App Tracking Transparency prompt to ask whether you allow it to track you across apps and websites owned by other companies. If you allow tracking, the IDFA may be used by AdMob and the mediation partners listed above to show personalised ads and measure ad performance. If you do not allow it, the IDFA is not shared and you will still see ads, but they will be less relevant to you. You can change this at any time in Settings → Privacy & Security → Tracking.
Whenever you use our Service, in case of a crash or other error, we (through the third-party products listed above) may collect data and information called Log Data. Log Data may include your device's Internet Protocol ("IP") address, device model, operating system version, the configuration of the game during use, the time and date of your use of the Service, and other statistics.
The mobile game itself does not use browser cookies. Third-party SDKs embedded in the game may use device identifiers (such as the Android Advertising ID, or the IDFA on iOS if you allow tracking) for the purposes described above. On Android you can reset or delete your Advertising ID in your device's Google settings. On iOS you can allow or deny tracking for each app in Settings → Privacy & Security → Tracking.
If you reside in the European Economic Area, United Kingdom, Switzerland, California, or another jurisdiction that grants similar rights, you may request to: access the personal data we hold about you, correct inaccurate data, request deletion, restrict or object to processing, and (where applicable) data portability. You may also withdraw any consent you have given via the in-game consent dialog at any time without affecting prior lawful processing. To exercise any of these rights, email support@bnbgamestudio.com.
We may employ third-party companies and individuals to facilitate our Service, provide the Service on our behalf, perform Service-related services, or assist us in analyzing how our Service is used. These third parties have access to your information only to perform tasks on our behalf and are obligated not to disclose or use it for any other purpose.
We value your trust in providing us your information and strive to use commercially acceptable means of protecting it. However, no method of transmission over the internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.
This Service may contain links to other sites. If you click a third-party link, you will be directed to that site. We do not operate those sites and have no control over their content or privacy practices. We strongly advise you to review the privacy policy of each third-party site you visit.
This Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from children under 13. If we discover that a child under 13 has provided us with personal information, we will delete it from our records. If you are a parent or guardian and are aware that your child has provided us with personal information, please contact us so we can take the necessary action.
We may update this Privacy Policy from time to time. We will notify you of changes by posting the new Privacy Policy on this page and updating the “Last updated” date at the top. Continued use of the Service after changes are posted constitutes acceptance of the updated policy.
For questions about this Privacy Policy or any data inquiries: support@bnbgamestudio.com